THE WHAT? L’Oréal USA has partnered with the Anti-Defamation League (ADL) to launch an education initiative that aims to raise awareness and promote understanding about the Holocaust to students across the U.S.
THE DETAILS The program will create direct-to-student digital classroom activities reaching more than 100,000 middle and high school students at approximately 1,750 schools across the country by the end of 2024.
The ADL will draw on its successful Echoes & Reflections program, with the new initiative offering ‘students self-paced independent learning opportunities and digital interactions, including testimonials, personal narratives and access to primary sources to create an engaging way to learn about the lessons of history that are relevant today,’ according to a press release.
THE WHY? The new program is in response to the rise of antisemitism and other forms of discrimination in the U.S., according to L’Oréal USA.
Stéphane Rinderknech, President & CEO of L’Oréal USA, said, “We hope to be able to help turn back the rising tide of discrimination by promoting understanding and empathy among a new generation of students.”
The ADL has also awarded L’Oréal Chairman Jean-Paul Agon with its Courage Against Hate award, with Agon stating it was ‘one of the greatest honors’ of his life.
Aesthetic medicine products are developed and regulated to meet stringent safety and efficacy standards. They are typically administered by trained healthcare professionals such as dermatologists, plastic surgeons, and specialized nurses in clinical settings. These products aim to provide effective solutions for cosmetic enhancement, skin rejuvenation, and overall aesthetic improvement, contributing to both physical appearance and self-confidence.
Key categories of aesthetic medicine products include:
-
Injectables: This category includes products such as dermal fillers, botulinum toxins (e.g., Botox), and collagen stimulators. These injectables are used to smooth wrinkles, add volume, and improve facial contours.
-
Skin Rejuvenation Treatments: Products like chemical peels, microdermabrasion systems, and laser devices are used to improve skin texture, reduce pigmentation irregularities, and enhance overall skin tone.
-
Skincare Products: These include medical-grade cleansers, moisturizers, serums, and topical treatments containing active ingredients like retinoids, antioxidants, and growth factors. They are formulated to address specific skin concerns such as acne, aging, and hyperpigmentation.
-
Hair Restoration Products: Medical treatments and products designed to promote hair growth and treat conditions such as male and female pattern baldness.
-
Body Contouring and Fat Reduction: Devices and products used for non-surgical body sculpting, such as cryolipolysis (cool sculpting) devices and injectable lipolytics.
-
Cosmeceuticals: High-performance skincare products that bridge the gap between cosmetics and pharmaceuticals, often containing potent ingredients with proven clinical benefits.
-
Wound Care and Scar Management: Products like silicone sheets, gels, and advanced wound dressings used to improve healing and reduce the appearance of scars.
