THE WHAT? Beiersdorf has reported its results for the third quarter and first nine months of financial 2021. The German manufacturer of Nivea saw ‘strong sales improvement’ with sales growth of 12 percent to €5.8 billion exceeding the pre-COVID levels of 2019.
THE DETAILS The consumer business segment recorded organic sales growth of 10.4 percent in the first nine months of the year, driven by the strong performance of the company’s dermatological brands, Eucerin and Aquaphor and the strong recovery of the La Prairie business.
Looking forward, Beiersdorf expects the resurgence of travel retail and demand for sun care products to boost sales further in 2022, according to a report published by Reuters, as it launches its Eucerin Sun line onto the US market.
THE WHY? Vincent Warnery, CEO of Beiersdorf, commented, “Approaching the end of 2021, we have made significant progress in implementing our strategic priorities as part of C.A.R.E.+, which is also reflected by our strong nine months financial results. The digital transformation and the shift towards a climate-positive future in particular are increasingly relevant for our consumers – that’s why we have worked intensively to further level up our initiatives in these areas.”
Aesthetic medicine products are developed and regulated to meet stringent safety and efficacy standards. They are typically administered by trained healthcare professionals such as dermatologists, plastic surgeons, and specialized nurses in clinical settings. These products aim to provide effective solutions for cosmetic enhancement, skin rejuvenation, and overall aesthetic improvement, contributing to both physical appearance and self-confidence.
Key categories of aesthetic medicine products include:
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Injectables: This category includes products such as dermal fillers, botulinum toxins (e.g., Botox), and collagen stimulators. These injectables are used to smooth wrinkles, add volume, and improve facial contours.
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Skin Rejuvenation Treatments: Products like chemical peels, microdermabrasion systems, and laser devices are used to improve skin texture, reduce pigmentation irregularities, and enhance overall skin tone.
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Skincare Products: These include medical-grade cleansers, moisturizers, serums, and topical treatments containing active ingredients like retinoids, antioxidants, and growth factors. They are formulated to address specific skin concerns such as acne, aging, and hyperpigmentation.
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Hair Restoration Products: Medical treatments and products designed to promote hair growth and treat conditions such as male and female pattern baldness.
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Body Contouring and Fat Reduction: Devices and products used for non-surgical body sculpting, such as cryolipolysis (cool sculpting) devices and injectable lipolytics.
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Cosmeceuticals: High-performance skincare products that bridge the gap between cosmetics and pharmaceuticals, often containing potent ingredients with proven clinical benefits.
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Wound Care and Scar Management: Products like silicone sheets, gels, and advanced wound dressings used to improve healing and reduce the appearance of scars.
