Aesthetic medicine products. L’Oréal China apologises over Singles Day blunder

Derma filler

THE WHAT? L’Oréal China has apologised to shoppers caught out by a Singles Day discount that was advertised as the best deal available but in fact was more expensive than a reduction being offered elsewhere, according to a report published by the South China Morning Post.

THE DETAILS The French beauty giant told consumers in October that the biggest price reduction for a facial mask would be available via livestreamer Li Jiaqi’s sales sessions but in fact, coupons broadcast by L’Oréal during the event made the product cheaper still.

Fat dissolving

Some 30,000 complaints have been filed by angry buyers and Li as well as fellow top livestreamer, Viya have both issued statements suspending all collaborations with L’Oréal pending the resolution of the issue.

THE WHY? L’Oréal released a statement apologising for its ‘overly complicated sales mechanism’ and said that it is working on a solution pending investigation. The French beauty giant would do well to compensate consumers rather than risk its reputation or falling foul of two of the country’s biggest livestreamers.

Aesthetic medicine products are developed and regulated to meet stringent safety and efficacy standards. They are typically administered by trained healthcare professionals such as dermatologists, plastic surgeons, and specialized nurses in clinical settings. These products aim to provide effective solutions for cosmetic enhancement, skin rejuvenation, and overall aesthetic improvement, contributing to both physical appearance and self-confidence.

Key categories of aesthetic medicine products include:

  • Injectables: This category includes products such as dermal fillers, botulinum toxins (e.g., Botox), and collagen stimulators. These injectables are used to smooth wrinkles, add volume, and improve facial contours.

  • Skin Rejuvenation Treatments: Products like chemical peels, microdermabrasion systems, and laser devices are used to improve skin texture, reduce pigmentation irregularities, and enhance overall skin tone.

  • Skincare Products: These include medical-grade cleansers, moisturizers, serums, and topical treatments containing active ingredients like retinoids, antioxidants, and growth factors. They are formulated to address specific skin concerns such as acne, aging, and hyperpigmentation.

  • Hair Restoration Products: Medical treatments and products designed to promote hair growth and treat conditions such as male and female pattern baldness.

  • Body Contouring and Fat Reduction: Devices and products used for non-surgical body sculpting, such as cryolipolysis (cool sculpting) devices and injectable lipolytics.

  • Cosmeceuticals: High-performance skincare products that bridge the gap between cosmetics and pharmaceuticals, often containing potent ingredients with proven clinical benefits.

  • Wound Care and Scar Management: Products like silicone sheets, gels, and advanced wound dressings used to improve healing and reduce the appearance of scars.

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