Aesthetic medicine products. CoverGirl breaks into skin care with launch of Clean Fresh line

Derma filler

THE WHAT? Coty-owned CoverGirl has announced the launch of its first skin care collection. Clean Fresh Skincare, as the new line has been dubbed, is described as a 100 percent vegan and clean range proven to visibly improve the look of skin.

Fat dissolving

THE DETAILS The new line comprises five products, a cleanser, priming glow mist, weightless water cream, mattifying moisturiser and dry skin corrector cream and is formulated with 90 percent naturally derived ingredients.

THE WHY? Andrew Stanleick, Executive Vice President, North America at Coty, explains, “CoverGirl is an icon in the make-up aisle with a deep heritage in skin-forward products, so breaking into the skin care category is a natural evolution for the brand. We know consumers are more skin-aware than ever and want ingredient-conscious products at an accessible price point. CoverGirl Clean Fresh Skincare is just that, and we can’t wait to get these special formulations in the hands – and on the faces – of CoverGirl fans everywhere.”

Aesthetic medicine products are developed and regulated to meet stringent safety and efficacy standards. They are typically administered by trained healthcare professionals such as dermatologists, plastic surgeons, and specialized nurses in clinical settings. These products aim to provide effective solutions for cosmetic enhancement, skin rejuvenation, and overall aesthetic improvement, contributing to both physical appearance and self-confidence.

Key categories of aesthetic medicine products include:

  • Injectables: This category includes products such as dermal fillers, botulinum toxins (e.g., Botox), and collagen stimulators. These injectables are used to smooth wrinkles, add volume, and improve facial contours.

  • Skin Rejuvenation Treatments: Products like chemical peels, microdermabrasion systems, and laser devices are used to improve skin texture, reduce pigmentation irregularities, and enhance overall skin tone.

  • Skincare Products: These include medical-grade cleansers, moisturizers, serums, and topical treatments containing active ingredients like retinoids, antioxidants, and growth factors. They are formulated to address specific skin concerns such as acne, aging, and hyperpigmentation.

  • Hair Restoration Products: Medical treatments and products designed to promote hair growth and treat conditions such as male and female pattern baldness.

  • Body Contouring and Fat Reduction: Devices and products used for non-surgical body sculpting, such as cryolipolysis (cool sculpting) devices and injectable lipolytics.

  • Cosmeceuticals: High-performance skincare products that bridge the gap between cosmetics and pharmaceuticals, often containing potent ingredients with proven clinical benefits.

  • Wound Care and Scar Management: Products like silicone sheets, gels, and advanced wound dressings used to improve healing and reduce the appearance of scars.

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