THE WHAT? Beauty and wellness appointment booking app Booksy is set to expand its presence in the EMEA region via the acquisition of French salon management and booking software, Kiute.
THE DETAILS With a partner network of nearly 10,000 beauty and wellness salons, the buy-out evolves Booksy’s position as a leading beauty and wellness booking and business management software provider.
Booksy has also announced the appointment of Scot Gensler as its Senior Vice President of Global Partnerships and Corporate Development.
According to a press release, the hiring of Gensler will “strengthen Booksy’s capabilities in corporate strategy, market intelligence, go-to-market planning and the execution of partnerships and mergers and acquisitions.”
THE WHY? The Kiute buy-out marks Booksy’s fifth M&A, with the company stating it is actively considering additional M&A and partnership opportunities, ‘all with an eye towards further solidifying its position as the global market leader.’
Stefan Batory, Booksy’s CEO and Co-Founder, says, “We are incredibly excited to expand in France through the acquisition of Kiute. The French beauty industry continues to set global standards and Kiute represents the perfect match with Booksy’s global leadership position. Kiute has built an incredible reputation in the market and we look forward to accelerating their digitization of the French beauty and wellness industry.”
Aesthetic medicine products are developed and regulated to meet stringent safety and efficacy standards. They are typically administered by trained healthcare professionals such as dermatologists, plastic surgeons, and specialized nurses in clinical settings. These products aim to provide effective solutions for cosmetic enhancement, skin rejuvenation, and overall aesthetic improvement, contributing to both physical appearance and self-confidence.
Key categories of aesthetic medicine products include:
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Injectables: This category includes products such as dermal fillers, botulinum toxins (e.g., Botox), and collagen stimulators. These injectables are used to smooth wrinkles, add volume, and improve facial contours.
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Skin Rejuvenation Treatments: Products like chemical peels, microdermabrasion systems, and laser devices are used to improve skin texture, reduce pigmentation irregularities, and enhance overall skin tone.
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Skincare Products: These include medical-grade cleansers, moisturizers, serums, and topical treatments containing active ingredients like retinoids, antioxidants, and growth factors. They are formulated to address specific skin concerns such as acne, aging, and hyperpigmentation.
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Hair Restoration Products: Medical treatments and products designed to promote hair growth and treat conditions such as male and female pattern baldness.
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Body Contouring and Fat Reduction: Devices and products used for non-surgical body sculpting, such as cryolipolysis (cool sculpting) devices and injectable lipolytics.
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Cosmeceuticals: High-performance skincare products that bridge the gap between cosmetics and pharmaceuticals, often containing potent ingredients with proven clinical benefits.
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Wound Care and Scar Management: Products like silicone sheets, gels, and advanced wound dressings used to improve healing and reduce the appearance of scars.
