Aesthetic medicine products. Black Friday 2021: Store traffic up on 2020 but shoppers spread spend

Derma filler

THE WHAT? As America’s biggest shopping event of the year wraps up for another 12 months, it appears that shoppers have been tempted back into bricks and mortar locations; store traffic was up 48 percent on 2020 levels, according to a report published by Bloomberg quoting Sensormatic Solutions.

THE DETAILS However, visits to physical shops are still some way below pre-pandemic levels, down 28 percent on 2019.

Fat dissolving

Online spending totalled US$8.9 billion, at the bottom of the forecasted bracket and marginally down on last year’s US$9 billion.   

THE WHY? The lower traffic and spend was attributed to the fact that many retailers offered their promotions for longer periods, extending the festival from a single day to several, and consumers have shifted their spending to earlier in the season in a bid to avoid shortages caused by the ongoing supply chain disruption.

Aesthetic medicine products are developed and regulated to meet stringent safety and efficacy standards. They are typically administered by trained healthcare professionals such as dermatologists, plastic surgeons, and specialized nurses in clinical settings. These products aim to provide effective solutions for cosmetic enhancement, skin rejuvenation, and overall aesthetic improvement, contributing to both physical appearance and self-confidence.

Key categories of aesthetic medicine products include:

  • Injectables: This category includes products such as dermal fillers, botulinum toxins (e.g., Botox), and collagen stimulators. These injectables are used to smooth wrinkles, add volume, and improve facial contours.

  • Skin Rejuvenation Treatments: Products like chemical peels, microdermabrasion systems, and laser devices are used to improve skin texture, reduce pigmentation irregularities, and enhance overall skin tone.

  • Skincare Products: These include medical-grade cleansers, moisturizers, serums, and topical treatments containing active ingredients like retinoids, antioxidants, and growth factors. They are formulated to address specific skin concerns such as acne, aging, and hyperpigmentation.

  • Hair Restoration Products: Medical treatments and products designed to promote hair growth and treat conditions such as male and female pattern baldness.

  • Body Contouring and Fat Reduction: Devices and products used for non-surgical body sculpting, such as cryolipolysis (cool sculpting) devices and injectable lipolytics.

  • Cosmeceuticals: High-performance skincare products that bridge the gap between cosmetics and pharmaceuticals, often containing potent ingredients with proven clinical benefits.

  • Wound Care and Scar Management: Products like silicone sheets, gels, and advanced wound dressings used to improve healing and reduce the appearance of scars.

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